subscriber only in attempt to raise money and online profitability.
what are newspaper chains?
companies that own many newspapers across the country
interest in advocating social reform and wrongdoings. the term muckraker was made by Theodore Roosevelt
the use of photos to augment editorial content
what are the five freedoms
religion, speech, press, assembly, petition
Who is George Gershwin
american composer with popular and classic genres. Rhapsody in blues and american in paris as well as the opera peggy and bess
She sang blue and only was a vocalist
Producer and Director of the Great Train Robbery
song John Henry, actor, activist, only sang vocal
also sang John Henry, used both vocal and guitar
Pioneering American Film director, his first blockbuster was controversial.
According to the Pew Research Internet Project article, the number of U.S. adults who own either a tablet or an e-reader was about _____________________ as of early 2014.
According to Professor Rick Rubin, what is one of the main functions of a library?
to organize information so people can find it
This pioneering singer of the Blues exemplifies an artist of the early music form on which later pop music genres are based
According to former Dean Stan Wearden in the video shown in class, the driving force of media companies is ____________
For hundreds of years, books were the only mass medium. true or false
According to the MIT students in the Media Literacy Video, media literacy today requires skills to create and distribute content as well as analyze and critique it. true or false
Once strongly influenced by books, television and film now look elsewhere for most of their story ideas. true or false
In ancient societies, symbol systems like writing often evolved along with agriculture and astronomy. true or false
The division of the book industry that makes the most money is
Gutenberg played an active role in the transition from oral to written culture
What is one main meaning of the term media convergence?
the technological merging of content in different mass media, such as songs being available on cell phones
Because books are such an old and traditional medium, they have been slow to converge with other media
Content analysis is a tool of the social scientific approach.true or false
The textbook describes three stages in the emergence of a media innovation. Which of the following is not one of them?
the consumer stage
the three that are -the innovation stage development and entrepreneurial stage -the mass medium stage
Some ancient philosophers thought
oral communication was superior to written communication.
University presses often publish books that only a handful of scholars read
The right to use the contents of a book in another form, such as a CD or a movie script, is called
Many books from the Middle Ages were called illuminated manuscripts because they were
elaborately decorated with colorful designs and illustrations.
Numerous books have become best-sellers after their authors appeared on
One of the technological factors specifically impacting development of the Associated Press and its cooperative newsgathering was
In the American revolution, _________________ was a leading patriot (pro-revolution) newspaper editor and _______________ was a leading tory (pro-Britain, against the revolution) newspaper editor.
Isaiah Thomas (patriot), James Rivington (tory)
From the class discussion on newspapers, which segment of newspaper advertising was affected most by the online development of Craigslist and other online sites advertising goods and services for sale?
classified advertising (small, inexpensive ads grouped near the back of the newspaper)
Name the publication most closely associated with the rise of modern journalism.
the New York Times
The Associated Press was founded in the 1840s to sell newspaper advertising nationally
In targeting audiences by age, the most dramatic recent success has come from magazines aimed at
Is there an increase in newspaper readership from 1999 to 2012
description, analysis, interpretation, evaluation, engagement AKA critical process
What is content analysis
through content analysis, researchers code and count the content of various types of media.
what is the linear process
senders, messages, mass media channel, receivers, gatekeepers, feedback
What is populism and when did it occur
tries to appeal to ordinary people by setting up conflict between the working and upper class. during the postmodern period.
Who was the first media mogul
Ben Franklin became wealthy though his political connections not through his work as an editor and print maker??? true or false
When did the penny press emerge and what was it
emerged in the 1830s in New York. which was the cheaper production of mass newspaper printing that made it a mass medium