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HMGT 1350 Chapters 6 & 7
Terms in this set (20)
Which of the following hotel strategies was predominant during the 1980's?
Pamper guests with special amenities and services.
Which of the following guest segments usually pays high guestroom rates?
"Guest Mix" refers to the:
Variety or mixture of guest segments that stay at a hotel.
Most of today's center-city hotels are _______ properties operated or managed by ______.
Full-service; hotel chains.
The most expensive hotels to operate are ______ hotels.
Historically speaking, tourist courts were the forerunners of today's ______ hotels.
Which of the following statements about franchising is true?
A "franchisor" is the party granting the franchise.
A timeshare condominium is a type of lodging property in which:
Owners, instead of purchasing an entire condominium, purchase a block of time each year during which they own a unit and have the right to stay at the condominium.
A feasibility study contains:
-an evaluation of the proposed site and the surrounding area
-an analysis of the competition
- a recommendation of how big the hotel should be, and the facilities and services it should offer.
All of the above.
Which of the following is a hard cost?
The land on which the hotel will be built.
Front office, reservations, housekeeping, and uniformed services are four departments within a hotel's ____________ division.
The night audit involves:
Verifying that income is properly credited to the division that earned it.
What is the formula for calculating a hotel's average daily rate?
Rooms revenue divided by rooms occupied.
The "capture rate" is the:
Percentage of hotel guests who eat meals in the hotel.
Which of the following statements about a hotel's catering department is false?
Catering sales can represent as much as 75% of a hotel's total food and beverage sales.
A business operated inside a hotel by an independent operator, from which the hotel receives income, is called a:
Which of the following hotel areas is a cost center?
Those hotel costs that relate to the entire hotel, not one specific department or division, are called:
When a hotel guest enters the hotel lounge and orders a glass of wine, the "product" the guest is paying for and expects to receive:
Includes the lounge, the server, and the bartender as well as the glass of wine.
Which of the following is not a method of evaluating quality programs at hotels?
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