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Product development & Supply chain
Terms in this set (10)
the strategic, creative, technical, production and distribution planning of goods for a defined consumer group.
Apparel Supply Chain
- Supplying material components
- Manufacturing Apparel Production Retailers Final Customer
- Distributing apparel
Linear Supply Chain
Includes auxiliary businesses with indirect roles
Collaborative product supply chains
Interactive networks of independent manufacturing specialists who join forces to respond to a market opportunity through the creation of particular product.
A chain of activities that a firm performs in order to deliver something valuable.
Which activities in the supply chain add the most value?
Which activities make little difference in value except for cost and delivery?
Strategy that seeks to consolidate a supply chain by acquiring companies at other stages of the supply chain
This strategy prioritizes the acquisition or licensing of companies or brands that make or sell similar products
It's a strategy in which a company expands its product mix to capitalize on brand recognition and increase sales.
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