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M9 - Cooperative Strategies
Terms in this set (10)
Of the various alliances discussed in the mini-case, which one, by pairing a U.S. firm with one based in Istanbul, is clearly a cross-border strategic alliance?
Why did Redbox and Verizon terminate their relationship after only two years?
Which of the following is an example of a strategic alliance partnership that uses a network cooperative strategy?
The proposed strategic alliance between First Solar, Inc., and SunPower Corporation is described as a joint venture. Which of the following best describes their intent?
The two firms would create a legally independent company that would own and operate some of their projects. Each firm would contribute equally to the new company's operations and would own an equal percentage of it.
Based on the information provided in the mini-case, which of the following best describes Redbox?
It is a nonequity strategic alliance between Outerwall and McDonald's Ventures, LLC.
The alliance between Cisco and IBM highlights what type of challenge that often exists in cooperative strategies?
The firms are collaborating in some areas while competing with each other in other areas.
In spite of a promising joint venture with First Solar, SunPower recorded a loss in the first quarter of 2015. What lesson can be learned from this experience?
It is important to structure collaborations between companies in efficient and effective ways.
What specific lesson can be learned from the situations of both Redbox and MillerCoors, regarding the ultimate success of firms that make use of a cooperative strategy?
The firms need to create value in order to be successful.
After six years of success in terms of some benchmarks, MillerCoors, the joint venture between Molson Coors and SABMiller, is having trouble. Why is it struggling after such a promising beginning?
It has not increased market shares for two of its important products.
Even though it is now showing signs of difficulties, in what way has MillerCoors already beat the odds?
It has been able to both create value for customers and reduce operating costs.
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