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3a & 3b &3c Digital Tools, Social Media

Terms in this set (24)

Which of the following saw a DECLINE in sales between H1 2020 and H1 2021
digital downloads
The RIAA (Recording Industry Association of America) grew 27% between 2020 and 2021. What was the biggest contributor to this growth?
Paid subscriptions from streaming
This P2P (Peer to Peer) website allowed users to download any file free of charge. It was eventually shut down in 2001 after being sued by the RIAA and several big name artists. Name the website.
Napster
As of 2021, The two largest streaming companies are:
Spotify and Apple Music
What is the average payment for an artist per stream on Spotify
$.003 to $.005 per stream
Both Spotify and Apple Music use a "pro-rata" model for artist payouts. What does this mean?
If you get 1% of all streams, you get 1% of all revenue, regardless of who streamed your music specifically.
In the Pie Chart showing RIAA revenues in the 1st half of 2021, Streaming accounted for the VAST majority of income (84%!) What was the SECOND biggest source of revenue for the industry at 10%?
Physical
Which of the following physical containers for music has scene the greatest sales growth from 2020 to 2021?
vinyl
_______ is a music subscription service where users subscribe to an artist in exchange for perks and extra access to the creative and their process. It was founded by Sam Yam and Jack Conte.
Patreon
Twitch is a livestreaming website that spun off from justin.tv in 2011. In 2014 it was bough by which major tech company?
Amazon
In an interview for Complex in 2018, Ethan Diamond said the following, ""We want a music platform to exist where the playing field is level, where artists are compensated fairly and transparently, and where fans can both stream and own their music collections." What music company is he the founder and CEO of?
Bandcamp
The vast majority of streamers are streaming music and music production related content.
False
On average how many hours to users spend per week on Twitch
15.8
TRUE or FALSE: Just like Spotify and Apple Music, Bandcamp requires users to use a 3rd party distributor (like CDbaby or Distrokid) to get music up on their platform for stream and purchase.
False
On YouTube, Most income for the content creator comes from:
Youtube Adsense
Bandcamp understands that buying music is a statement of support for an artist. In 2020, it was reported by bandcamp that ______% of buyers paid MORE than the asking price set by the artist when pruchasing music.
40
Twitch creators can earn income in 3 different ways.1. Channel Subscriptions 2. Bits (users supporting directly in the chat) and
Ads on their stream
Put the following social media companies in order from LARGEST to SMALLEST monthly active users: FB, YouTube, Snapchat, TikTok, FBmessenger, Instagram
Facebook, YouTube, FB Messenger, Instagram, TikTok, Snapchat
Which social media platforms primarily has a user base that is under 30 years old?
Tik Tok
the steps of the Facebook Algorithm in order from the beginning of the process until it reaches the users feed.
1. Facebook takes every post available to a user and scores it using ranking signals 2. It decides what the user is unlikely to engage with or if it's spam, and removes it 3. It runs a more personalized set of criteria on top of the remaining content 4. It diversifies media types so that users get an interesting variety of different types of content
Of the answers listed below, select the one that is NOT part of the "big 3" that Instagram uses to evaluate content in their Algorithm. Novelty, Relationship, Timeliness, Interest
Novelty
What is an algorithm as it pertains to Social Media?
The sorting of posts by relevance to the user instead of by publish time
Which demographic has almost doubled its user base on the Facebook platform since 2012
Seniors over 65
The largest social media company in 2021 is:
Facebook
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