To single out a message from several competing messages
To focus on incoming information for further processing
To assign meaning to the information to which you attend
To recall ideas and information
Preconceived opinions, attitudes, and beliefs about a person, place, thing, or message
The fear of misunderstanding or misinterpreting the spoken messages of others
Preferred ways of making sense out of spoken messages
Someone who is comfortable listening to others express feelings and emotions
Someone who prefers information that is well organized, brief, and accurate
Someone prefers messages that are supported with facts and details
Someone who likes succinct messages
Evaluating the quality of information, ideas, arguments presented by a speaker
Making judgments about the conclusions presented in what you see, hear, and read
Something that has been proven to be true by direct observation
A conclusion based on partial information, or an evaluation that has not been directly observed
The facts, examples, opinions, and stats that a speaker uses to support a conclusion
A formal system of rules used to reach a conclusion
The process of drawing a conclusion from evidence
The process of using a method of standards to evaluate the effectiveness and appropriateness of messages
The use of symbols to create meaning to achieve a goal
Words, images, and behaviors that create meaning
Methods and techniques that speakers use to achieve their speaking goals
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