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Ch. 15 Guidepost Questions - MKT 320

Terms in this set (10)

According to the authors of your textbook, hiring and retaining retail employees involves five steps. In reality, each step is a set of activities. They are
Recruit
Train and ___________
Motivate
__________
Reward and compensate
acculturate; evaluate
Employers sometimes test job candidates to learn more about them, to match them with job openings, and to develop training programs.
Regarding tests, which of the following statements is not consistent with the information in the textbook?
NOT Some retailers use intelligence tests.
Arlo Marlowe owns an independent hardware and home-improvement store in a neighborhood shopping center.
At the beginning of this year, the following sales associates were on Arlo's payroll: Blake Drake, Eric Merrick, Clyde Hyde, Yuri Curry, and Caylie Bailey.
A few months into the year, Eric and Caylie both left to pursue new opportunities, and Arlo hired Joyce Royce and Martin Parton to replace them.
A few months after that, Martin left to return to college full time and was replaced by Hollis Lawless.
Shortly thereafter, Clyde retired and was replaced by Zach Slack.
What is the employee turnover rate at Arlo's store, if no more employees leave between now and December 31?
80 percent
For a retail employee, which of the following is an intrinsic reward?
Feeling good after helping a customer who really needed it
In the organization structure of a national retailer such as Meijer or Nordstrom, which of the following positions or job titles is not likely to exist?
Chief Manufacturing Officer (CMO)
In a national department store chain such as JC Penney or Macy's, __________ are responsible for managing relationships with vendors and negotiating with them.
buyers
Which of the following statements is true regarding a typical national retail chain, such as the one whose organization chart is presented in Exhibit 15-8?
A buyer's boss is a divisional merchandise manager (DMM); divisional merchandise managers report to general merchandise managers (GMMs), who report to the executive vice president of merchandising.
The authors of your textbook state that human resource managers in retail firms need to be well acquainted with six categories of legal and regulatory issues. They are
Equal employment opportunity
Compensation
Labor relations
Employee safety and health
Sexual harassment
Employee __________
privacy
The __________ Act of __________ set minimum wages, maximum hours, child labor standards, and overtime-pay provisions.
Fair Labor Standards; 1938
The _________ provides guidance to retailers on how to control crowds on Black Friday.
Occupational Safety and Health Administration (OSHA)
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