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Hand-lettered books illustrated with brightly painted images, usually associated with the eleventh through fourteenth centuries.
Durable metal type invented by Johann Gutenberg, made from a combination of lead, tin, and antimony.
A technique in which a design is incised in a plate of metal, wood, or plastic. A print is then made from the plate.
Visual communicators who create messages to inform or persuade you, to help you make choices
Identify, research, brainstorm, present ideas, develop revised comprehensives, create final files
What is the purpose of graphic design?
To communicate messages to people that inform, persuade, or entertain.
What makes an effective graphic design?
It gets its message clearly across to viewers, catches attention and creates an interest in the product or message
What makes a book or magazine cover effective?
The title and the combination of words and pictures help explain what's inside.
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