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Journalism 620
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Terms in this set (35)
According to the Parks reading, the Our World broadcast was relayed via satellite to every single country in the entire world.
True/False
false
Parks argues that WHICH of the following distinguished the Our World broadcast from other satellite broadcasts?
its deliberately global reach
the fact that it was intended to link nations across the communist East and democratic West as well as the industrialized North and the "developing" South
its capacity to create a "global now"
All of the above
Parks argues that in the 1960s, the discourses of "liveness" or "presence" associated with satellites were indistinguishable from Western discourses of modernization, and this meant that nations weren't seen as "modern" unless they were in range of American, Western European, or Japanese satellite television signals. (Remember: This statement is either entirely true or entirely false).
true
Leaders from the Soviet Union who attended the planning meeting for Our World emphasized the equal right of participation of all parts of the world and all countries to balance the powerful flow of broadcasting and information from "developed" countries.
True
The Soviet Union pulled out of its participation in the Our World broadcast because it felt that the United States, England, and West Germany were supporting Israeli aggression in the Middle East.
True
In the Hu, Ji, and Gong reading, the authors argue that BOTH the monopolistic market structure in which Western media dominate globally AND the post-Cold War ideological conflicts that make some audiences skeptical of state-owned media are pulling CCTV back from further global expansion.
True
Hu, Ji and Gong explain that the "going out" project refers to major national media organizations in China expanding their global outreach with enormous financial support from the Chinese government.
True
According to Hu, Ji, and Gong, satellites did not play an important role in CCTV's efforts to reach out to foreign markets.
True
CCTV's first overseas production center was launched in Kenya.
True
In the Nilsson, Yu, and Peel article, the authors say that the international expansion of the China Global Television Network (CGTN) has been a major part of a Chinese soft power push that began in earnest with the Beijing Olympics in 2008.
true
According to the Nilsson, Yu, and Peel article, the UK media regulator Ofcom
revoked CGTN's British broadcasting license in 2021.
True
The Nilsson, Yu, and Peel article says that Chinese government censorship of CGTN (including its foreign bureaus) has become less strict over the past several years.
False
According to the Nilsson, Yu, and Peel article, YouTube warns CGTN viewers that it is funded by the Chinese government — in contrast to the BBC's World Service, which is simply labeled a public service broadcaster. (REMINDER: BBC World Service is the radio station that IS publicly funded, not BBC World television, which, as we learned in class, is commercially-funded).
True
According to your PDF on CGTN, WHICH of the following describes the interventionist cultural media policy that has long been prevalent in China?
all of the above
According to your PDF, CCTV's international English-language television channel was descended from a 1985 CCTV program called English Language News.
True
CCTV-4 was a Spanish-language channel meant to target people in South America.
False
According to the Nillson, Yu, and Peel article, CGTN is focusing more on web broadcasting to get around censorship in countries like the UK.
True
According to the Potter reading, during the middle decades of the 20th century, the BBC deployed radio and television as tools of empire, by broadcasting the idea of a global British identity to British dominion and colonies around the world.
TRUE
Potter argues that the BBC's imperial project was seen as preserving British unity at a time when the British Empire seemed to be weakening.
TRUE
Potter says that the BBC undertook its imperial mission for which of the following reasons?
The decline of british power and influence overseas only came to seem irreversible once it has already happened
The BBC thought its imperial mission would strengthen its position as a domestic British institution
The BBC was able to extend its monopoly of broadcasting within Britain into a monopoly of broadcasting in the dominions and colonies
All of the above
all of the above
Potter says that in order for the BBC to build its imperial broadcasting network, the BBC needed the cooperation of public broadcasting authorities overseas and especially in the dominions
TRUE
Potter says that the US media really didn't pose any major threat to British media (like that of the BBC) at this time
false
The Gupta reading argues that during World War II, the BBC Monitoring Services intercepted the radio programs being broadcast by different radio stations around the world and transcribed parts of these broadcasts into English
true
Gupta says that the BBC Monitoring Services' transcripts of other radio broadcasts around the world were used for WHICH of the following reasons?
To guide and conduct British propaganda
To indicate the intentions of the Axis powers
To provide a direct source of military intelligence
all of the above
Gupta says that during World War II, India (a British colony) was being targeted by propaganda BOTH from the Allied powers AND the Axis powers
true
Gupta says that during World War II, everyone in India was completely supportive of Britain's colonization of India
false
According to your PDF on the BBC, the British Broadcasting Corporation started as a radio network in 1922.
true
According to your PDF on the BBC, BBC Empire was broadcast all over the British Empire using short wave radio.
true
According to your PDF on the BBC, King George V gave a speech to launch the BBC empire.WHICH of the following themes did King George discuss in his speech? ALL OF THE ABOVE
modern technology of wireless radio,
need for unity in British Empire,
the fact that his voice was reaching people very far away)
all of the above
According to the BBC PDF, after World War II, what challenge was the BBC's overseas broadcasting (by this point, referred to as "External Services") facing? ALL OF THE ABOVE
Financial instability
The pressure to do television broadcasting
Competition from the United States
all of the above
According to the BBC PDF, the BBC's international television service was (and still is) commercially-funded, rather than funded by the British government.
true
In Chapter 7 of your textbook, Horrocks argues that BBC World News has not made much of an impact.
false
In Chapter 7 of your textbook, Horrocks argues that media organizations are not going to give up on the brand-building (and national reputation-building) impact of TV channels any time soon
true
In Chapter 7 of your textbook, Horrocks argues that when a new technology or platform emerges that provides news in a more relevant, convenient and cost-effective fashion, that platform will win out.
true
In Chapter 7 of your textbook, Horrocks argues that the funders of TV news channels run these channels more for power and promotion than to fulfill the immediate needs of audiences.
true
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