precategorical storagematerial held in this storage is basic and unanalyzedSensory storage isincoming stimuli that have not been categorized yetcocktail party phenomenonWhen people can hear their own name in a crowded and noisy environment (many conversations).Sometimes our attentional system focuses on stimuli based on their physical characteristics likeLoudness, Pitch, Brightness, ColorSimultanagnosia (Bálint's syndrome)Some people's attentional focus is so limited that they cannot see objects to the right or left of where they are attendingHemispheric neglect (or hemineglect)When people are unable to focus their attention on a portion of their visual fieldSymptoms of ADHD includeDistractibility, Inattentiveness, Restlessness, Difficulty in self-control
