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CIS 125 - Ch. 13

Terms in this set (31)

electronic funds transfer
conducting financial transactions such as payments and remittances electronically
electronic data interchange
transferring documents between organizations electronically
internet commerce
conducting business using the internet (for example, email, the Web, or file transfers)
electronic commerce
conducting business transactions with customers, suppliers, and external partners utilizing the internet, electronic data interchange, or private networks
electronic government
interacting or conducting transactions with government agencies electronically
electronic business
conducting electronic commerce as well as executing internal business processes that facilitate conducting business, such as production and inventory management, electronically
- business-to-consumer (B2C)
- business-to-business (B2B)
- consumer-to-consumer (C2C)
- government-to-constituent (G2C)
List the types of interactions within E-business.
- online retailing
- infomediary
- content providers
- exchanges
- online community (social media)
- E-business infrastructure provider
List the types of E-business models.
- technology enablers
- critical mass
List the two E-business enablers.
interoperability
List an example of a technology enabler.
- network effects or economics
- value in scarcity
- value in plentitude
List examples of critical mass.
how value is created in networks
What does network effects/economics have to do with?
- value in scarcity
- value in plentitude
How is value created in networks?
value in scarcity
a function of a good's limited availability
value in plentitude
In _____ __ __________, the value of a network is the function of a number of connected nodes.
- channel compression (disintermediation)
- channel expansion
What two things does E-business impact?
disintermediation
What is channel compression also known as?
- electronic data interchange (EDI)
- supply chain management (SCM)
- e-marketplaces
List business-to-business (B2B) E-business enablers.
REFER TO PAGE 305
electronic data interchange
exchanges
allows vendors or sellers to meet electronically
consortia
limited number of buyers or sellers are allowed to use a marketplace (private market).
neutral
large number of buyers and sellers exist
seller-oriented (forward auction)
many buyers bid on a seller's products
buyer oriented (reverse auction)
many sellers offer their products to a single buyer
- consortia
- neutral
- seller-oriented (forward auction)
- buyer-oriented (reverse auction)
List the different types of exchanges.
failure factor
insufficient number of buyers and sellers
search engine optimization (SEO)
series of practices an organization can use to improve their visibility, or optimize, how their web pages or website show up on the search engine results pages
- not a one-time effort
- include key words in prominent places
- focus on intended audience
List three factors of search engine optimization (SEO)
- organic optimization
- sponsored vs. organic links
- keyword bidding
List three types of search engine optimization (SEO)
REFER TO PAGE 308
Organic vs. Sponsored Links
keyword bidding (pay per click)
overshadows all other forms of internet advertising and marketing
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