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5 Written questions

5 Matching questions

  1. primacy effect
  2. social identity
  3. outgroup homogeneity effect
  4. recency effect
  5. attractiveness
  1. a other things being equal, information presented first usually has the most influence
  2. b perception of outgroup members are more similar to one another than ingroup members
  3. c the "we" aspect of our self concept
  4. d having qualities that appeal to an audience
  5. e information presented last sometimes has the most influence, only after a period of time has passed between the first and second message

5 Multiple choice questions

  1. believability
  2. a preconceived negative judgment of a group and its individual members, it is an attitude
  3. the tendency for people to exert less effort when they pool their efforts toward a common goal than when they are individually responsible
  4. a delayed impact of a message that occurs when an initially discounted message becomes effective, we remember the message but forget why we discounted it
  5. the process by which certain group members motivate and guide the group

5 True/False questions

  1. social leadershipleadership that builds teamwork, mediates conflict, and offers support


  2. group polarizationexplaining away outgroup members' positive behaviors; also attributing negative behaviors to their dispositions while excusing such behavior from one's own group


  3. persuasionthe process by which a message induces change in beliefs, attitudes, or behaviors


  4. autokinetic phenomenonthe tendency of people to believe that the world is just and therefore people are getting what the deserve


  5. co-actorsa motive to protect or restore one's sense of freedom