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Involved and striving to reach a goal


The act of coming to an agreement by means of mutual concession


Majority agreement in matters of opinions


Opinion section of a newspaper; many times also known as "Letters to the Editor"


Not participating; inactive

Pressure group

A group that tries to influence or sway public policy


Material distributed by the proponents of a cause to support their view point

public opinion

The collective feelings of the population of an area which may or may not have factual basis


changed; headed in the opposite direction


Hidden from detection; secretive and without be recognized


stereotyped against; prejudiced


The act of removing what may be considered objectionable to people


Of the present time; recent

Editorial page

Opinion page of the newspaper; where the readers and writers express their views

Equal access

Every political party receives the same radio/TV broadcast length and time of day

Federal communication commission

Oversees the communications industry in America, and enforces broadcast laws


The power to produce a desired result


Plan; course of action


A person who obtains money illegally, sometimes by threat of physical violence


A short clip of TV footage which may cut speaker's words to a few seconds of time

Particular issue

Public opinion is a group of individuals on a ( )


Public opinion is of most value when the people who hold an opinion ( ) that opinion.


Public opinion should be measured by ( )

mutual concession

Compromise is the art of coming to an agreement by means of ( )


Public opinion can never be any sounder than the ( ) on which they are based.

mutual concessions

Organized efforts to shape public opinion so that government policies will be altered are carried on by ( )

pamphlets, books, articles, and newspapers

Public relations uses promotional materials such as: ( )

Gallup poll, Harris poll

Two research organizations mentioned are ?


We insist on the one-man-vote concept of ( )


The more we know about a subject the higher the value of our ( )

determine how people will vote in elections and to measure the popularity of individuals as well as government policies.

Public opinion polls try to ?

newspaper, magazine, television, motion pictures, magazines, radio, internet.

Six opinion makers that affect us ?


Public opinion has often been influenced by the newspapers ( )


Newspapers exist only as long as ( ) are willing to pay for some space in the paper.

Matthew 24:4

Jesus warned us about being deceived by false teachers in ( )

news and world report

Contemporary political, social, and economic issues ate addressed in such news magazines as Time. Newsweek, and U.S. ( )

audio, visual

Radio and TV furnished an instant means of ( ) and ( ) communications


News commentators could be called ( ) on the air.

meet the press, face the nation

Two programs that interview persons who are in the headlines are ( ) and ( 0


The documentary programs deal with problems of special significance and often mobilize public opinion to support needed ( )


( ) is important om creating intelligent public opinion

editorial page

The public view point of a newspaper can be learned by reading the ( )

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