an illegal practice in which competing companies agree, formally or informally to restrict prices within a specified range.
resale price maintenance
price fixing imposed by a manufacturer on wholesale or retail resellers of its products to deter price-based competition
a type of advertising that is a deceptive method of selling in which customers, attracted to a store by sale-priced items are told either that the advertised item is out of stock or is inferior to a higher priced item that is available
involves charging a high price to recover costs and maximize profit as quickly as possible.
builds sales by charging a low initial price to keep unit costs to customers as low as possible
refers to pricing techniques that are based on the belief that customers perceptions of a product are strongly influences by price.
a pricing technique in which higher than average prices are used to suggest status and prestige to the customer.
a pricing technique in which lower sales prices are offered for a limited period of time to stimulate sales.
a pricing technique in which several complementary products are sold at a single price
the point at which the gain from an economic activity equals the cost incurred in pursuing it