5 Written questions
5 Matching questions
- Long term orientation
- Ecological Validity
- random assignment
- Social Comparison
- a The study represents what happens in real life
- b These cultures value persistence, loyalty, and trustworthiness. Relationships based on status. They have a need to protect the collective identity and respect tradition.
- c Idea that we learn about and assess ourselves in comparison to others. This suggests that we will be happier if we have more than the person we compare ourselves to.
- d a sample in which every member of the target population has an equal chance of being selected
- e People can learn from what happens to others, they don't have to experience it themselves. Vicarious reinforcement .
5 Multiple choice questions
- Characterized by all members of a group having a unanimous opinion, not seeking the alternative or dissenting opinions.
Study: Esser and Lindeorfer (1989)
- Assume that individuals strive to improve their self image by trying to enhance their self-esteem, based on either personal identity or various social identities.
Explains social phenomena, such as, ethnocentrism, in-group favoritism, stereotyping, conformity to in-group norms.
- when the participants act differently simply because they know that they are in an experiment.
- - Social and cultural environment influences individual behaviour.
- Humans are social animals and have the basic need to belong.
- We construct our conceptions of the individual and social self.
- whether the study represents what happens in real life
5 True/False questions
random sampling → involves changing an offer to make it less attractive to the target person after the person has agreed.
Cialdini et al. (1974) = psych students
researcher bias → also known as observer bias, this is when the experimenter sees what he or she is looking for.
dependent variable → the variable that is measured after the manipulation of the independent variable
stereotype threat → A social perception of an individual in terms of group membership of physical attributes. OR Positive or negative generalizations that are made about a group and then attributed to the members of that group.
Scarcity → Opportunities seem more valuable to people when they are less readily available.