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Repeating a grammatical structure or an arrangement of words to create rhythm and momentum.
A comparison of two unlike things. It's a simile or metaphor that you may or may not elaborate on.
The regularly repeated line or group of lines in a poem or song. Referring to such evocative pros can help associate an argument with the feelings we already for these poems and songs.
Anticipating of Counter-Arguments
Can prevent opposing ideas from gaining traction with one's audience.
Can be used to convince us hat if everyone else is thinking a certain way, we should think that way too.
It can be used to "win you over," to make you like the writer or speaker and, therefore, his or her ideas.
Powerful adjectives that lead people to recognize that ideas expressed are important to the writer.
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