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Sole Mates Inc. is planning a one-month campaign for July to promote sales of one of its two shoe products. A total of $100,000 has been budgeted for advertising, contests, redeemable coupons, and other promotional activities. The following data have been assembled for their possible usefulness in deciding which of the products to select for the campaign:

 Tennis  Shoes  Walking  Shoes  Unit selling price $85$100 Unit production costs: $19$32 Direct materials 812 Direct labor 75 Variable factory overhead 1611 Fixed factory overhead $50$60 Total unit production costs 610 Unit variable selling expenses 2015 Unit fixed selling expenses $19\begin{array}{lcr} & \begin{array}{c} \text { Tennis } \\ \text { Shoes } \end{array} & \begin{array}{c} \text { Walking } \\ \text { Shoes } \end{array} \\ \hline \text { Unit selling price } & \$ 85 & \$ 100 \\ \text { Unit production costs: } & \underline{\$ 19} & \$ 32 \\ \quad \text { Direct materials } & 8 & 12 \\ \text { Direct labor } & 7 & 5 \\ \quad \text { Variable factory overhead } & 16 & 11 \\ \quad \text { Fixed factory overhead } & \$ 50 & \$ 60 \\ \quad \text { Total unit production costs } & 6 & 10 \\ \text { Unit variable selling expenses } & 20 & 15 \\ \text { Unit fixed selling expenses } & \$ 19 \end{array}

No increase in facilities would be necessary to produce and sell the increased output. It is anticipated that 7,000 additional units of tennis shoes or 7,000 additional units of walking shoes could be sold without changing the unit selling price of either product.

  1. Prepare a differential analysis as of June 19 to determine whether to promote tennis shoes (Alternative 1) or walking shoes (Alternative 2).
  2. The sales manager had tentatively decided to promote walking shoes, estimating that operating income would be increased by $5,000 ($15 operating income per unit for 7,000 units, less promotion expenses of $100,000). The manager also believed that the selection of tennis shoes would reduce operating income by$37,000 ($9 operating income per unit for 7,000 units, less promotion expenses of$100,000). State briefly your reasons for supporting or opposing the tentative decision.
Question

In preparation for his upper GI series, Dwight Oshone swallowed a liquid containing the contrast medium _________

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Barium\textbf{Barium} is a contrast medium used to visualize the gastrointestinal tract. It is administered orally to visualize the upper gastrointestinal tract and rectally for lower gastrointestinal study.

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