Personal Career Profile Research a career of your choice using the Internet. Then prepare a Personal Career Profile that compares all of the qualities you included in your self-assessment with the career you researched. (See Figure $\bf{3 7 . 1}$ for an example.)

Defining e-Marketing Skills Use the Internet to locate blogs, Web sites, and articles that discuss e-marketing skills. Then write a half-page report in which you discuss the most important e-marketing skills and how you may go about developing. these skills.

Real World or Not? Are you interested in a career in television-with real people? Although reality shows have been around for decades in various forms, they usually refer to a particular type of program produced since $2000$ . Programming usually involves a competition between "real" people that awards career opportunities, a monetary payoff, or both to the winners. Reality shows have become a mainstay in American culture, as this headline notes, "History Channel stays the reality course." The channel's scheduled programs include a number of educational reality shows. Critics say reality TV brings out the worst in its participants. Create an idea or theme for a reality show that you think would bring out the best.

Calculating Payroll Taxes You are an assistant marketing manager for Big $12$ Sporting Goods. Your gross monthly income is $\$ 4,900$. Use the Internet to locate $(1$) the IRS monthly payroll tax table, $(2)$ the payroll tax for your state, $(3)$ the Social Security tax rate, and $(4)$ the Medicare tax rate. What will be the amount of the payroll check you will receive each month? If you owned your own business and paid yourself a salary, how much more would be deducted from a $\$ 4,900$ gross salary? $4,900$. Use the Internet to locate $(1)$ the IRS monthly payroll tax table, $(2)$ the payroll tax for your state, $(3)$ the Social Security tax rate, and $(4)$ the Medicare tax rate. What will be the amount of the payroll check you will receive each month? If you owned your own business and paid yourself a salary, how much more would be deducted from a $\$ 4,900$ gross salary?

Name the first two steps in choosing a career.

A good performance measurement system will include which of the following? A. short-term goals B. long-term goals C. short-term and long-term goals D. no goals at all

Define short-, medium-, and long-term goals.

Write each of the vocabulary terms below on an index card, and the definitions on separate index cards. Work in pairs or small groups to match each term to its definition.

Content Vocabulary

• lifestyle (p. $\bf{873}$)
• values (p. $\bf{873}$)
• aptitude (p. $\bf{874}$)
• Occupational Outlook Handbook (OOH) (p. $\bf{875}$)
• career outlook (p. $\bf{876}$)
• O*NET (p. $\bf{876}$)
• internship (p. $\bf{876}$)
• planning goals (p. $\bf{879}$)
• specific goal (p. $\bf{880}$)
• realistic goal (p. $\bf{880}$)
• occupational area (p. $\bf{885}$)

Academic Vocabulary

• publication (p. $\bf{876}$)
• challenges (p. $\bf{876}$)
• subordinate (p. $\bf{883}$)
• monitored (p. $\bf{883}$)

Directions Read the following questions. On a separate piece of paper, write the best possible answer for each one.

O*NET is:

A. a TV network.

B. a program for searching the Internet.

C. the Occupational Information Network.

D. a Web site that displays NFL football scores.

Name three benefits of a career in marketing.

Cite two examples of dialogue in Act I, Scene i, that show Benvolio's peace-making personality.

Cite two examples of dialogue in Act I, Scene i, that show Benvolio's peacemaking personality.

According to the Centers for Disease Control and Prevention, 2.8 % of high school students currently use electronic cigarettes. A high school counselor is concerned the use of e-cigs at her school is higher.

If the sample data indicate that the null hypothesis should not be rejected, state the conclusion of the school counselor.

Write a paragraph explaining why the caravel was an important development for European explorers.