- light red/pink - joy, sexuality, passion, sensitivity, love, romance, friendship
- pink - feminine
- dark red - vigour, willpower, rage, anger, leadership, courage, longing, malice, wrath
- brown - stability, masculinity, harvest/fall
- combines energy of red and happiness of yellow
- associated with joy, sunshine, enthusiasm, fascination, happiness, creativity, determination, attraction, success, encouragement, stimulation
- hot colour but not agressive
- colour of citrus fruits - sweet, healthy
- high visibility - catches attention
- dark orange - deceit, distrust
- red-orange - desire, sexual passion, pleasure, domination, aggression,thirst for action.
- gold - prestige, illumination, wisdom, wealth, high quality.
pitch pause pace , energy, emphasis expression tone , volume , body language posture , facial , gestures , eye contact , touch , proxemics , reactions and positioning