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Terms in this set (25)
Showing celebs or beautiful people to make you want to be like them.
The opposite of beautiful people; appealing to the normal person who is just like you.
Using patriotism to one's advantage
Purposely using the right synonym to evoke the most (positive or negative) emotion possible.
Making us yearn for the past or "good old days" such as returning t to past ways.
When a celebrity or normal person endorse an action/product (to add to its credibility)
Using peer pressure to make you want to join in what a large group is doing
Only "piling on " or stacking the good reasons and ignoring the negative facts
Vaguely talking about something in a positive light without getting specific with details
Promising more to the audience than you can actually guarantee
Making something seem more simple than it actually is, ignoring its complexity or full truth
Only giving stones of the quote, fact, or story instead of the whole thing
Quotes out of context
Personal attacks and/or name-calling instead of attacking the argument itself, which is usually unprofessional and may "cross a line"
Ad hominem attacks
Purposely scaring the audience into doing or avoiding something.
The argument that is based on a flawed assumption, or uses a premise to support itself
Begging the question
Selectively reading, heading, or noticing ONLY the things that support your existing opinion
Saying that one thing causes the other when it actually doesn't; maybe they're only somewhat related
Correlation vs Causation
Making huge predictions about the future based on insufficient evidence/data
Someone oversimplifies and presents an issue as only having two options, when there really might be more; this is often used to scare someone into making a decision.
Comparing two things that are too different to make it a fair comparison, OR making a comparison that is illogical
Saying one person or thing is guilty just because something/someone else is guilty.
Guilt by association
Making a decision, assumption, or sweeping generalization too soon, based on a stereotype or insufficient evidence.
Distracting an opponent/audience with facts of ideas that or off-topic or not accurate
Claiming that one action step will quickly escalate to much more significant ones, even if there's no evidence that it'll actually happen
Arguing that someone's argument is invalid because they don't follow their own advice, or they don't meet their own criteria
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